:root{--brand-blue-400:#60a5fa;--brand-blue-500:#3b82f6;--brand-blue-600:#2563eb;--brand-blue-700:#1d4ed8;--brand-blue-sky:#0ea5e9;--brand-blue-deep:#0369a1;--brand-blue-subtle:#dbeafe;--brand-success:#10b981;--accent-warm:#e07a5f;--accent-warm-light:#fdf1ed;--color-accent-goldenrod:#f2cc8f;--color-background-soft-beige:#eef2ff;--color-text-charcoal-brown:#3d405b;--brand-navy-dark:#1e3c72;--brand-navy-mid:#2a5298;--brand-hero-overlay-from:#1e3c72cc;--brand-hero-overlay-to:#2a5298b3;--brand-bg-primary:#f1f9fe;--brand-bg-section:#f8fbff;--brand-neutral:#5a524c;--brand-slate-400:#94a3b8;--brand-slate-500:#64748b;--brand-slate-700:#334155}body{color:var(--brand-slate-700);font-family:Questrial,sans-serif;overflow-x:hidden}.text-accent-warm{color:var(--accent-warm)}.bg-accent-warm-light{background-color:var(--accent-warm-light)}.text-brand-sky{color:var(--brand-blue-sky)}.hero-landlords-bg{background-position:50%;background-repeat:no-repeat;background-size:cover}.section-light-blue{background:linear-gradient(180deg, var(--brand-bg-section) 0%, #f0f7ff 100%)}.section-cta-gradient{background:linear-gradient(135deg, var(--brand-blue-500) 0%, var(--brand-blue-700) 100%)}.section-warm-beige{background-color:var(--color-background-soft-beige)}.text-charcoal{color:var(--color-text-charcoal-brown)}.footer-gradient{background:linear-gradient(135deg, var(--brand-navy-dark) 0%, var(--brand-navy-mid) 100%)}.text-white-75{color:#ffffffbf}.step-badge{background:var(--color-accent-goldenrod);color:#5a4a1f;border-radius:999px;justify-content:center;align-items:center;width:2.5rem;height:2.5rem;font-weight:700;display:inline-flex}@keyframes identity-demo-fade{0%{opacity:0;transform:translateY(4px)}to{opacity:1;transform:translateY(0)}}.identity-demo-fade{animation:.25s ease-out identity-demo-fade}@media (prefers-reduced-motion:reduce){.identity-demo-fade{animation:none}}.identity-demo-tile.active-identity-state{background-color:var(--brand-blue-500);color:#fff}.blog-card{transition:transform .15s,box-shadow .15s}.blog-card-thumb{aspect-ratio:16/9;background-position:50%;background-repeat:no-repeat;background-size:cover;background-color:var(--brand-navy-dark)}.blog-card:hover{transform:translateY(-2px);box-shadow:0 .75rem 1.5rem #1e3c721f}.pillar-badge{background-color:var(--brand-blue-subtle);color:var(--brand-blue-600)}.btn-cta-pop{background:linear-gradient(135deg, var(--brand-blue-600) 0%, var(--brand-blue-700) 100%);border-radius:999px;padding:.55rem 1.25rem;transition:transform .15s,box-shadow .15s;box-shadow:0 .35rem .9rem #2563eb59}.btn-cta-pop:hover,.btn-cta-pop:focus-visible{color:#fff;transform:translateY(-1px);box-shadow:0 .5rem 1.1rem #2563eb73}@property --ring-fill{syntax:"<percentage>";inherits:false;initial-value:0%}.mercado-fade{opacity:0;transition:opacity .6s,transform .6s;transform:translateY(20px)}.mercado-visible{opacity:1;transform:translateY(0)}.mercado-bar{border-radius:6px;height:12px;transition:width .9s cubic-bezier(.4,0,.2,1)}.mercado-ring{--ring-fill:0%;background:conic-gradient(currentColor var(--ring-fill), #e5e7eb var(--ring-fill));border-radius:50%;flex-shrink:0;width:120px;height:120px;transition:--ring-fill .9s}.mercado-hero{background:linear-gradient(150deg, var(--brand-navy-dark) 0%, var(--brand-navy-mid) 100%);color:#fff;padding:clamp(4rem,10vw,7rem) 0 clamp(3rem,7vw,5rem);overflow:hidden}.mercado-hero__headline{color:#fff;max-width:38ch;margin-left:auto;margin-right:auto;font-size:clamp(1.6rem,4.5vw,2.75rem);font-weight:700;line-height:1.2}.mercado-hero__stat-row{flex-direction:column;align-items:center;gap:.25rem;margin:1.5rem 0;display:flex}.mercado-hero__stat{color:var(--brand-blue-sky);letter-spacing:-.03em;font-size:clamp(5rem,18vw,9rem);font-weight:700;line-height:1}.mercado-hero__hook{color:#ffffffbf;text-align:center;max-width:30ch;font-size:clamp(1rem,2.5vw,1.3rem)}.mercado-hero__scroll-cue{color:#ffffff73;text-transform:uppercase;letter-spacing:.08em;font-size:.9rem}.mercado-bounce{animation:1.6s ease-in-out infinite mercado-bounce;display:inline-block}@keyframes mercado-bounce{0%,to{transform:translateY(0)}50%{transform:translateY(6px)}}.mercado-pulse-stat__value{color:var(--brand-blue-sky);font-size:clamp(1.75rem,5vw,2.75rem);font-weight:700;line-height:1.1}.mercado-pulse-stat__unit{color:var(--brand-neutral);font-size:.6em;font-weight:500}.mercado-pulse-stat__label{color:var(--color-text-charcoal-brown);margin-top:.4rem;font-size:.85rem;font-weight:600;line-height:1.3}.mercado-pulse-stat__source{color:var(--brand-slate-400);margin-top:.25rem;font-size:.75rem}.mercado-ring-wrapper{flex-wrap:wrap;justify-content:center;gap:2rem;display:flex}.mercado-pressure-card{border-left:4px solid var(--brand-blue-400);background:#fff;border-radius:10px;height:100%;padding:1.5rem;box-shadow:0 2px 8px #00000012}.mercado-pressure-card__value{color:var(--brand-blue-600);font-size:2rem;font-weight:700;line-height:1}.mercado-risk{background:linear-gradient(150deg, var(--brand-navy-dark) 0%, var(--color-text-charcoal-brown) 100%);color:#fff;padding:clamp(3rem,7vw,5rem) 0}.mercado-risk__stat{color:var(--brand-blue-sky);letter-spacing:-.03em;font-size:clamp(5rem,18vw,9rem);font-weight:700;line-height:1}.mercado-source-card{background:#fff;border-radius:10px;height:100%;padding:1.25rem 1.5rem;box-shadow:0 1px 4px #00000012}.mercado-badge-auto{background-color:var(--brand-blue-500);color:#fff;letter-spacing:.04em;text-transform:uppercase;white-space:nowrap;border-radius:20px;padding:.2rem .6rem;font-size:.65rem;font-weight:700}.mercado-badge-manual{color:#495057;letter-spacing:.04em;text-transform:uppercase;white-space:nowrap;background-color:#e9ecef;border-radius:20px;padding:.2rem .6rem;font-size:.65rem;font-weight:700}.mercado-bar-track{background:#e9ecef;border-radius:6px;height:12px;overflow:hidden}.mercado-city-source-dot{border-radius:50%;flex-shrink:0;width:10px;height:10px;display:inline-block}.mercado-trend-card{border-top:4px solid var(--brand-blue-500);background:#fff;border-radius:10px;height:100%;padding:1.25rem 1.5rem;box-shadow:0 2px 8px #00000012}.mercado-trend-card__value{color:var(--brand-blue-600);font-size:2rem;font-weight:700;line-height:1}.mercado-youth{background:linear-gradient(150deg, var(--brand-navy-dark) 0%, var(--brand-blue-deep) 100%);color:#fff;padding:clamp(3rem,7vw,5rem) 0}.mercado-youth__stat{color:var(--accent-warm);letter-spacing:-.03em;font-size:clamp(5rem,18vw,9rem);font-weight:700;line-height:1}.mercado-youth__emancip{color:var(--brand-blue-sky);letter-spacing:-.02em;white-space:nowrap;font-size:clamp(2.5rem,7vw,4rem);font-weight:700;line-height:1}.mercado-hero__updated{color:#fff6;letter-spacing:.04em;align-items:center;gap:.4rem;margin-top:1.25rem;font-size:.75rem;display:inline-flex}.mercado-faq-item{border-bottom:1px solid #dee2e6}.mercado-faq-item summary{cursor:pointer;color:var(--color-text-charcoal-brown);justify-content:space-between;align-items:center;gap:1rem;padding:1rem 0;font-weight:600;list-style:none;display:flex}.mercado-faq-item summary::-webkit-details-marker{display:none}.mercado-faq-item summary:after{content:"+";color:var(--brand-blue-500);flex-shrink:0;font-size:1.5rem;font-weight:300;line-height:1}.mercado-faq-item[open] summary:after{content:"−"}.mercado-faq-body{color:var(--brand-neutral);padding:0 0 1.25rem;line-height:1.7}@media (prefers-reduced-motion:reduce){.mercado-fade,.mercado-bar,.mercado-ring{opacity:1;transition:none;transform:none}.mercado-bounce{animation:none}}